The days are upon us, changing of seasons...all the gorgeous fall colours now popping out, and the crisp air starting to settle in...A new beginning of fall fashion!

Bras – Our favorite and best selling line. Prima Donna has introduced a glorious array of colours and styles for fall…

Our # 1 selling bra Madison emerges in a fall favourite this year…khaki. Not to be outdone, our # 2 seller Deauville comes in a stunning red, with bling embedded in the straps for adornment.. And we welcome a newcomer Baboushka..in an elegant black with embroidery lace of red, pink, an absolute gorgeous design of a bra.

Prima Donna Baboushka - New Beginnings Intimate Apparel - Brandon, ManitobaIn seamless look, the Prima Donna Divine enters the fall in a passionate purple!

Prima Donna Divine - New Beginnings Intimate Apparel - Brandon, Manitoba

The Twist line from Prima Donna is offering 2 new groups…in a funky camo print, and vibrant purple!

Our other lines like Chantelle, Elomi and Fantasie feature beautiful designs and colours as well…

With fall bringing in heavier fabrics, there is no reason you cannot wear any of these styles under your clothing…And think of all the fun you will have and how great you will feel, picking out the colours and the styles that you want to wear that day!

A great fitting bra will give you the confidence you need and want in making yourself look and feel the absolute best you can be!!